Dr. Oetker takes complete control of Funfoods Pvt. Ltd.!
The idea is to re-invigorate the brand and also introduce consumers to the Dr. Oetker brand. The changes have been in the label design and in some key products on the bottle shape also to give the products a contemporary look.
Accompanied with delicious food shots the new designs create a yummy mouth watering appeal with strong points mentioned on the label thereby helping the consumers to make an instant decision in favour of our products vis-à-vis the competition. The bottle shape on Mayonnaise range has been altered from the round to an oval jar and in the Spreads & Dips to a more appealing rectangle jar which makes it more appealing to the eye. On the back label of each product is information about what the product is and what it can do for you. The main image on the front shows the major or the most common usage possible and the back helps you extend your family’s palate options.
The new packaging can be found countrywide across the stores now.
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